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Product-Market Fit
We analyze your product or service against the real needs, expectations, and pain points of the local market. This includes evaluating your pricing, positioning, features, and messaging to identify what should be refined or localized to achieve traction
Customer Experience Research
We conduct targeted surveys and qualitative interviews with end-users, buyers, and key influencers. This reveals insights on how potential customers perceive your product, what drives their purchase decisions, and how they evaluate alternatives
Business Matching
We act as your local connector—curating a shortlist of vetted potential partners, from distributors to licensing agents, and arrange meetings. Our team also helps assess the credibility and suitability of each candidate
Market Research
Our research team collects and analyzes primary and secondary data to provide a full view of the competitive landscape, regulatory context, customer demographics, and unmet market needs
Market Entry Model Design
We analyze various market entry options (e.g., direct operation, joint venture, franchise, or distributor-led) and assess which fits best with your objectives, risk appetite, and investment capacity
Regulatory & Licensing Support
We help navigate Vietnam’s complex and sector-specific regulatory framework, from initial registration and foreign ownership limits to licenses, compliance, and labor laws.
Why Choose Us
Partner with us for insights, execution, and sustainable growth
Tailored Solutions
Your business deserves more than off-the-shelf advice. We design strategies that reflect your goals, adapt to your industry, and align with the realities of your target market. Every solution is built to work for you.
Certified Consultants
With certified consultants who bring both global experience and local expertise, you gain access to proven methods, practical insights, and trusted guidance. We bridge international standards with on-the-ground understanding.
Results Over Reports
We go beyond reports and presentations. In LiT Strategy, we focus on delivering tangible results—from market traction to revenue growth—ensuring that every recommendation translates into real business impact.
